
I like the commercialism of Christmas says psychologist James V. McConnell.
Each year at this time psychologists and national liders across the country bemoan the loss of the traditional, Christian holiday spirit. But, according to McConnell, commercialism is natural outgrowth of a healthy, advanced economy.
McConnell is a professor of psychology and a staff member of U-M’s Mental Health Research Institute, where he is best known for his memory-transfer research in flatworms. He is also editor of the Journal of Biological Psychology and Worm Runner’s Digest, an internationally circulated magazine devoted to scientific satire.
Because this economy enables society to support scientific research, I’m all for it, the professor explaines.
Furthermore because many of us are inarticulate, we need formalized ritual like Christmas to express ouf feelings and affections.
What about expenses which drive many a breadwinner into bankruptcy?
Because this economy enables society to support scientific research, I’m all for it, the professor explaines.
A gift, if meaningful, should be beyond one’s means — almost to the point of the bankruptcy, McConnell says.
If we are inarticulate, gift buying is the price we pay for not giving little things all year long.
In spite of all our holidays, Christmas is the only that makes it easy to find a way to say I love you to those dearest to us. If we didn’t have Christmas, someone would invent an occasion for large.
A mink coat is much cheaper then analyst’s couch.
But what about religious significance of the holiday?
I’m happy it’s becoming. A human exchange of warmth is greater than any single religious creed.
But surely we needn’t attach so much significance to Santa Claus?
Santa Claus, also known as Father Christmas, Saint Nicholas, or simply Santa, is a legendary figure originating in Western Christian culture who is said to bring gifts during the late evening and overnight hours on Christmas Eve to nice children, and either coal or nothing to naughty children.
Santa Claus is the embodiment of the spirit of giving. We can use this symbol to teach an objective reward system for doing good. This is a much more human way to train children than the threat of punishment.
What about the seasonal stress which drives hordes of frenzied adults to their analysts?
Some people will always be negatively affects by Christmas, just a some people are always negatively affected by any event. No matter what any one does, someone is going to feel uncomfortable.
We can try to help these people. But the American Christmas should not be altered to suit the comfort of the few.
Christmas is a fine time of year.
Buy something you can’t afford fore someone you love this Christmas.
WORM RUNNER’S DIGEST
TABLE OF CONTENT
Volume 3 Issue 2
Published Aug 1, 1961

- James McConnell. Worms & Things.
- Thomas Morrill. Alice’s Adventures in
- Paul Cornwell. An Attempted Replication of studies by Halas et al. and by Thompson and McConnell.
- Robert Sommer. The Dear Departing.
- Jack Denaro. Factors hetarding and Accelerating Regeneration in Planaria.
- Sigmund Freud. Some Comments On An Addition to the Theory of Psychosexual Developmen.
- James V. McConnell. Learning Theory.
- Jack Arbit. A Failure to Confirm Latent Learning in Zarthworms.
- Hiroshi Akiyama. A Cerebral Physiological Study on Conditioned Reflexes.
- Richard H. Linn. Worm’s-Eye Point of View.
Volume 3 Issue 3
- James McConnell. Worms & Things.
- James E. Miller. How Newton Discovered the Law of Gravitation
- Barbara M. Humphries & Reeva Jacobson. The Effects of Ingestion of Conditioned Planaria on the Response Level of Naive Planaria: II
- Joseph R. Royce. The Coefficient of Love.
- Robert Sommer. The Class War.
- Rodabe P. Bharucha-Reid. Confirmation or Refutation of Latent Learning in Earthworms?
- Joel Cohen. On the Nature of Mathematical Proofs.
- Raymond B. Kauffman & Margaret L. Clay. A Radiation Binge for Project Glowworm.
- Mo Twente. A New Tool.
- Thomas Morrill. Alice’s Adventures in Evolution: II.
- Letters to the Edsitor. The Worm’s-Eye Point of View.
Volume 4 Issue 1
Published Jul 1, 1962

- James McConnell. Worms & Things.
- James E. Miller. Socrates and the Weathermen.
- Kenneth Kelly, Robert Nesbit, Mark Schlawin. Does Colored Light Have Any Effect Upon Regeneration of Planaria and Upon Behavior of the Intact Animal?
- C. J. Burke. The Gazelle & the Hippopotamus.
- John Gaito. A Biochemical Conceptualisation of Learning & Memory.
- Anne Bowes. Verse.
- J. V. McConnell, Allan L. Jacobson. Transfer of Training Through Cannibalism in Planaria.
- T. V. Smyrr, Sh. D. The Planarian Capon.
- Ronald E. Shor. Three Contributions to Experimental Psychological Knowledge.
- Robert Sommer. What Is Daddy Doing Now?
- Mildred Cleaves, Peter M. Driver. More Pomes.
- F. Nowell Jones. An Overlooked (?) Basic Principle of Development & Personality.
- Harold T. Salive, An Operant Test Chamber for Planaria Using a Force Transduser.
- Joseph R.Royce. Conventionitis, or a Formula for Personal Efficiency at Meetings & Conventions.
- Thomas Morrill. Alice’s Adventures in
- Reeva Jacobson, et al. A Semi-Annotated Bibliography of Research of Planaria & Other Assorted Beasts, Part I.
- Letters to the Edsitor. The Worm’s-Eye Point of View.
Volume 5 Issue 1
Published Jan, 1963

- James McConnell. Worms & Things.
- Garrett Hardin The Last Canute.
- Arthur Zelman, Lucien Kabat, Reeva Jacobson & J. V. McConnell. Transfer of Training Through Injection of Conditioned RNA into Untrained Planarians.
- E. B. Titchener. How to Fall in Laboratory Work.
- Joel E. Cohen. On Mathematical Psychology.
- Lewis D. Eigen. The Limits of Evolutionary Memory of Asexual Repoducing Organisms.
- J. J. W. Baker. On the Question: Are Planarians Able to Learn.
- Theodore Clevenger, Jr. The Influence of Sex Appeal Upon Ratings of Speaking Performance.
- W. S. Stephen. The Influence of Varying Light Intensities on Speed of Movement in Planaria Lugubris.
- Damon Knight. A Book Review of: A Free Agent, by Frederic Wakeman.
- Stanley J. Smith. An Attempt to Replicate the Cannibalism Studies.
- Ruth Ann Ziegler. Is Knowledge Edible?
- Patrick H. Wells. Experiments on Conditionsof Learning in Planarian Flatworms.
- Horace Miner. Body Ritual Among the Nacirema.
- James L. Calkins. An Open Field Test for Planarians (and Other Sundry Matters.)
- Allen L. Jacobson & Reeva Jacobson. Maze Learning in Planaria — A Case History.
- Robert Sommer. The Holy Hypotesis.
- Samuel Sterles. The Gesundheits Test.
- Thomas Morrill. Alice’s Adventures in
- Reeva Jacobson, Margaret L. Clay et al. A Semi-Annotated Bibliography of Research on Planarian & Other Assorted Beasts. Part II.
- Letters to the Edsitor. The Worm’s-Eye Point of View.